Evaluate and Refine your Prototype
Startup
POINTS
Complete the units, enroll in new courses, answer survey questions
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Complete the course to see how your learning has improved and gain 10 points
Answer the questions in each unit to generate your custom action plan and gain points
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| Module 1 | Startup English | |
| Unit 1 | Startup your Business Pretest | |
| Unit 2 | Understanding Customers Problems | |
| Unit 3 | Ideation process | |
| Unit 4 | Prototype your Idea | |
| Unit 5 | Evaluate and Refine your Prototype | |
| Unit 6 | Identify your Customer Segment | |
| Unit 7 | Value Proposition | |
| Unit 8 | Channels | |
| Unit 9 | Customer Relationships | |
| Unit 10 | Revenue Streams | |
| Unit 11 | Key Resources | |
| Unit 12 | Key Activities in a Business | |
| Unit 13 | Key Partners | |
| Unit 14 | Cost Structure Elements | |
| Unit 15 | Startup your Business Posttest |
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The fourth step of the innovation process is where you take your prototype, and put it in the hands of users to get their feedback.
Your role here is to be like a scientist where you observe and document how your users are interacting with the prototype, what is the feedback that they are giving you, what else would they like to see in such a product, what did they like and didn’t like etc..
By collecting all of this feedback, it would allow you to go back to the prototype stage and refine it further and to test it further with users. In some cases, you might come to the realization the product you’re building wasn’t that great after all, and as such you go back to stage one and understand further the needs of the user.
This whole process allows you to very efficiently develop a product or solution that is in line with the needs of your users and which adds value to them.
After creating the prototype, Natalie takes it to a few schools and explains to the children and teachers how the game works and how the iPad application will look and interact. She then captures all their feedback and confirms some of the assumptions she had made while creating the prototype. She also shows the prototype to a printing house that can print the game and an application developer that can build the app. After the feedback is collected, she notices that the idea can be enhanced further and some elements could be changed so she enhances the prototype and continues this process until she is comfortable that she can start working on the real innovation.
An organization’s ability to learn and translate that learning into action rapidly is the ultimate competitive advantage. Jack Welch