Prototype your Idea
Startup

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Module 1 | Startup English | |
Unit 1 | Startup your Business Pretest | |
Unit 2 | Understanding Customers Problems | |
Unit 3 | Ideation process | |
Unit 4 | Prototype your Idea | |
Unit 5 | Evaluate and Refine your Prototype | |
Unit 6 | Identify your Customer Segment | |
Unit 7 | Value Proposition | |
Unit 8 | Channels | |
Unit 9 | Customer Relationships | |
Unit 10 | Revenue Streams | |
Unit 11 | Key Resources | |
Unit 12 | Key Activities in a Business | |
Unit 13 | Key Partners | |
Unit 14 | Cost Structure Elements | |
Unit 15 | Startup your Business Posttest |
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The third step in the innovation process called prototyping, is where you take the best idea, or consolidated group of ideas that you came up with, and turn it into a sample product that can explain and demonstrate to users the idea.
If you’re building software or app, it would be to come up with the minimum viable product that you can give to users to test.
If you’re building a physical product, you would be able to create a mock of that product representing how that would look in real life.
The aim of the prototype is to get as close as possible to the real product or service that you want to build, without having to spend huge amount of resources or time doing it.
Natalie takes the most promising idea, which includes an iPad application and a physical quiz game, and creates a sample of how they would look and work when created. She tries to make this sample as close to reality as possible. Using cardboards of different colors and shapes, Natalie creates a prototype that can explain her idea to the children she is targeting.
Don’t try to be all things to all people. Concentrate on selling something unique that you know there is a need for, offer competitive pricing and good customer service. Lilian Vernon