Below you can find a summary of the free resources that you can access
| Module 1 | SMEEP | |
| Unit 1 | Overview about the program | |
| Unit 2 | Business Strategy | |
| Unit 3 | Innovative offer to increase sales | |
| Unit 4 | The online marketing campaign | |
| Unit 5 | Project Management | |
| Unit 6 | ICT setup | |
| Unit 7 | Company financials | |
| Unit 8 | Funding and Financing |
| Module 1 | 24minMarketing Module | |
| Unit 1 | Digital Marketing Pretest | |
| Unit 2 | Marketing Plan | |
| Unit 3 | Organizing your Marketing Department | |
| Unit 4 | Digital Marketing Plan | |
| Unit 5 | 5 Key Marketing Metrics that Actually Matter | |
| Unit 6 | Email Marketing Strategies | |
| Unit 7 | Social Media Results | |
| Unit 8 | Essential Search Engine Optimization Strategies | |
| Unit 9 | Content Marketing Superiority | |
| Unit 10 | Revenue Generation Models | |
| Unit 11 | 3 Quick Tips To Succeed with Inbound Marketing | |
| Unit 12 | 3 Tips on How to Run an Outbound Marketing Campaign | |
| Unit 13 | 3 Reasons on Why you Need to Podcast | |
| Unit 14 | 24 minute Marketing Posttest |
| Module 1 | Web Presence Checklist | |
| Unit 1 | Items Needed | |
| Unit 2 | Website Content |
| Module 1 | 24minMarketing Module | |
| Unit 1 | Innovation Design Thinking Pretest | |
| Unit 2 | Understand the Problem | |
| Unit 3 | Ideate | |
| Unit 4 | Prototype | |
| Unit 5 | Evaluate and Refine | |
| Unit 6 | Innovation Design Thinking Posttest |
| Module 1 | Managing your Cash Flow | |
| Unit 1 | Managing your Cash Flow Pretest | |
| Unit 2 | 5 Tips for Getting Paid Quickly | |
| Unit 3 | 5 Steps for Managing your Cash Flow | |
| Unit 4 | 5 Ways in which Business Cards Offer Better Advantages than Checks | |
| Unit 5 | 7 Reasons Why you should Prepare a Cash Flow Projection | |
| Unit 6 | 3 Essential Sections of a Cash Flow Statement | |
| Unit 7 | Managing your Cash Flow Posttest |
| Module 1 | Negotiation Skills | |
| Unit 1 | Negotiation Skills PreTest | |
| Unit 2 | 5 Ways Negotiation Enhances Any Discussion | |
| Unit 3 | 5 Pillars a Negotiation can’t Work Without | |
| Unit 4 | 5 Big NOs to Avoid During Negotiation | |
| Unit 5 | 5 Body Language Hacks to Improve your Negotiation Skills | |
| Unit 6 | 4 Traps to Escape During a Negotiation | |
| Unit 7 | 4 Steps to Handle Negotiation Anxiety | |
| Unit 8 | Negotiation Skills PostTest |
| Module 1 | Starting a Blog Online | |
| Unit 1 | Starting a Blog Online PreTest | |
| Unit 2 | 5 Ways a Blog Can Improve Your Service | |
| Unit 3 | 3 Ways to Create a Successful Blog | |
| Unit 4 | 4 Tactics to Attracting Improved Readership | |
| Unit 5 | 3 Steps to Portray Your Unique Story | |
| Unit 6 | 3 Reasons to Maintain Blog Post Consistency | |
| Unit 7 | 3 Choices to Make When Starting Your Blog | |
| Unit 8 | 5 Steps to Getting Your Blog Started | |
| Unit 9 | 12 Steps to Self-Hosting Your Blog | |
| Unit 10 | Starting a Blog Online PostTest |
| Module 1 | 24minSales | |
| Unit 1 | 24 Minute Sales Pretest | |
| Unit 2 | Program Overview | |
| Unit 3 | Essential Sales Skills | |
| Unit 4 | Offerings Benefits | |
| Unit 5 | Segment Your Clients | |
| Unit 6 | Sales Funnel Stages | |
| Unit 7 | Gaining Prospects | |
| Unit 8 | Sales Qualifications | |
| Unit 9 | Winning Proposals | |
| Unit 10 | Closing your Sale | |
| Unit 11 | Project Management | |
| Unit 12 | 24 minute Sales Posttest |
| Module 1 | 24 minute Accounting | |
| Unit 1 | 24 Minute Accounting Pretest | |
| Unit 2 | 24 minute Accounting Course Overview | |
| Unit 3 | Accounting Department Structure | |
| Unit 4 | Which Accounting System to Use? | |
| Unit 5 | Accounting Concepts | |
| Unit 6 | Double Entry Principle | |
| Unit 7 | Accounting Cycle | |
| Unit 8 | Chart of Accounts | |
| Unit 9 | Recognition of Revenue | |
| Unit 10 | Accounting for Inventories | |
| Unit 11 | Accounting for Fixed Assets | |
| Unit 12 | Income Statement | |
| Unit 13 | Balance Sheet | |
| Unit 14 | Auditing for your Business | |
| Unit 15 | 24 minute Accounting Posttest |
| Module 1 | Podcast | |
| Unit 1 | Podcast PreTest | |
| Unit 2 | 3 Reasons to Utilize the Powers of Podcasting | |
| Unit 3 | 3 Different Podcasting Structures | |
| Unit 4 | 3 Approaches that will Help you Determine your Podcast Focus | |
| Unit 5 | 2 Interview Techniques that you can Utilize in your Podcast | |
| Unit 6 | 3 Unique Ways to Gain Sponsorship for your Podcast | |
| Unit 7 | 2 Benefits of Connecting your Podcast with your Other Platforms | |
| Unit 8 | 4 Ways to Increase Podcast Popularity | |
| Unit 9 | 5 Essential Podcasting Tools that you Should Know about | |
| Unit 10 | Podcast PostTest |
Check the samples of webinars, articles, videos, downloadable templates, and other resources
that you have access to once you register.
Join us to know more about the SME Evolution Program, how to register and how to make use of the amazing free and discounted offers.
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Join us to learn how to digitize your sales process to get more leads, close deals faster and skyrocket your sales revenue.
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Join us to learn how to automate your manual and paper-based processes in order to decrease your operation costs.
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The Ultimat Digital Marketing Guide will help you understand the digital marketing landscape...
A well-defined project scope is a necessity to ensure the success of your project...
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Being a master of one or a jack-of-all-trades in today’s world does not bring about success...
Read more4 Steps to Help in Developing your Next Innovation
5 Reasons Why Effective Teamwork is Important for all Organisations
Phishing: How to Stay Safe Online and Prevent Phishing Attacks (WFH Safely)
We have put together SME specific offers that you have access to once you register and gain points. Collect the discount coupon at the end of the relevant courses to avail special offers.
$400 USD after applying program discount
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Starting at $1 per user per month
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Starting at $50 per month
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starting at $30 per month
Learn MoreAs you learn, you gain points giving you a free one on one consulting and coaching session
with experts in the field of your choice.
The SME Evolution program was originally launched in 2010 and reached over 300,000 SMEs around the globe.
We are eager to share your story and expertise with the community.
Contact us on sme@potential.com for further assistance or inquiries.
If you have any questions about the program, please check our FAQ Page
