| Module 1 | SMEEP | |
| Unit 1 | Setting UP a Strategy | |
| Unit 2 | Innovation | |
| Unit 3 | Marketing Campaign | |
| Unit 4 | Financials | |
| Unit 5 | Project Management | |
| Unit 6 | ICT Environment | |
| Unit 7 | Funding |
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Courses Site Map
Below you can find the key learning courses that you have free access to
| Module 1 | 24minMarketing Module | |
| Unit 1 | Digital Marketing Pretest | |
| Unit 2 | Marketing Plan | |
| Unit 3 | Organizing your Marketing Department | |
| Unit 4 | Digital Marketing Plan | |
| Unit 5 | 5 Key Marketing Metrics that Actually Matter | |
| Unit 6 | Email Marketing Strategies | |
| Unit 7 | Social Media Results | |
| Unit 8 | Essential Search Engine Optimization Strategies | |
| Unit 9 | Content Marketing Superiority | |
| Unit 10 | Revenue Generation Models | |
| Unit 11 | 3 Quick Tips To Succeed with Inbound Marketing | |
| Unit 12 | 3 Tips on How to Run an Outbound Marketing Campaign | |
| Unit 13 | 3 Reasons on Why you Need to Podcast | |
| Unit 14 | 24 minute Marketing Posttest |
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| Module 1 | 24minMarketing Module | |
| Unit 1 | Innovation Design Thinking Pretest | |
| Unit 2 | Understand the Problem | |
| Unit 3 | Ideate | |
| Unit 4 | Prototype | |
| Unit 5 | Evaluate and Refine | |
| Unit 6 | Innovation Design Thinking Posttest |
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| Module 1 | Project Management Essentials | |
| Unit 1 | Project Management Essentials Pretest | |
| Unit 2 | Introduction to Project Management | |
| Unit 3 | Initiating and Planning a Project | |
| Unit 4 | Creating your Project Plan | |
| Unit 5 | What should be Included in your Project Plan | |
| Unit 6 | Effectively Executing a Project | |
| Unit 7 | Effective Project Management Communication | |
| Unit 8 | Closing a Project | |
| Unit 9 | What Makes a Successful Project Manager | |
| Unit 10 | Common Project Manager Pitfalls | |
| Unit 11 | The Project Manager’s Checklist | |
| Unit 12 | Project Management Essentials Posttest |
| Module 1 | Creative Thinking | |
| Unit 1 | Creative Thinking PreTest | |
| Unit 2 | 8 Reasons Why Creativity is an Essential Skill for Everyone to Learn | |
| Unit 3 | 6 Ways to Apply Creative Thinking in your Everyday Life | |
| Unit 4 | 6 Thinking Hats: Approach Creative Thinking by De Bono | |
| Unit 5 | Another Creative Approach: Lateral Thinking | |
| Unit 6 | 8 Things to Avoid which will Impact your Creative Thinking | |
| Unit 7 | Creative Thinking PostTest |
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| Module 1 | Managing your Cash Flow | |
| Unit 1 | Managing your Cash Flow Pretest | |
| Unit 2 | 5 Tips for Getting Paid Quickly | |
| Unit 3 | 5 Steps for Managing your Cash Flow | |
| Unit 4 | 5 Ways in which Business Cards Offer Better Advantages than Checks | |
| Unit 5 | 7 Reasons Why you should Prepare a Cash Flow Projection | |
| Unit 6 | 3 Essential Sections of a Cash Flow Statement | |
| Unit 7 | Managing your Cash Flow Posttest |
| Module 1 | Online Safety | |
| Unit 1 | Online Safety Pre-Test | |
| Unit 2 | How to Prevent Phishing | |
| Unit 3 | How to Have a Strong Password | |
| Unit 4 | Importance of Privacy Settings | |
| Unit 5 | Useful Software for Online Protection | |
| Unit 6 | How to Detect an Untrustworthy Website | |
| Unit 7 | 4 Tips on How to Keep Your Device Secure | |
| Unit 8 | 4 Steps on How to Avoid and Handle Identity Theft | |
| Unit 9 | Ignore or Report a Cyber Bully | |
| Unit 10 | Types of Virus Threats | |
| Unit 11 | Reasons Why You Shouldn’t Interact With Strangers | |
| Unit 12 | Online Safety Post Test |
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| Module 1 | Negotiation Skills | |
| Unit 1 | Negotiation Skills PreTest | |
| Unit 2 | 5 Ways Negotiation Enhances Any Discussion | |
| Unit 3 | 5 Pillars a Negotiation can’t Work Without | |
| Unit 4 | 5 Big NOs to Avoid During Negotiation | |
| Unit 5 | 5 Body Language Hacks to Improve your Negotiation Skills | |
| Unit 6 | 4 Traps to Escape During a Negotiation | |
| Unit 7 | 4 Steps to Handle Negotiation Anxiety | |
| Unit 8 | Negotiation Skills PostTest |
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| Module 1 | Project Management Essentials | |
| Unit 1 | Project Management Essentials Pretest | |
| Unit 2 | Introduction to Project Management | |
| Unit 3 | Initiating and Planning a Project | |
| Unit 4 | Creating your Project Plan | |
| Unit 5 | What should be Included in your Project Plan | |
| Unit 6 | Effectively Executing a Project | |
| Unit 7 | Effective Project Management Communication | |
| Unit 8 | Closing a Project | |
| Unit 9 | What Makes a Successful Project Manager | |
| Unit 10 | Common Project Manager Pitfalls | |
| Unit 11 | The Project Manager’s Checklist | |
| Unit 12 | Project Management Essentials Posttest |
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| Module 1 | Presentation Skills | |
| Unit 1 | Presentation Skills PreTest | |
| Unit 2 | 5 Reasons Why Presentation Skills are Important to Everyone | |
| Unit 3 | 6 Key Elements You Should Consider while Preparing Your Presentation | |
| Unit 4 | 4 Pillars of a Great Presentation | |
| Unit 5 | 6 Ways to Improve your Presentation Skills | |
| Unit 6 | 6 Common Mistakes You Should Avoid When Presenting | |
| Unit 7 | Presentation Skills PostTest |
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| Module 1 | Starting a Blog Online | |
| Unit 1 | Starting a Blog Online PreTest | |
| Unit 2 | 5 Ways a Blog Can Improve Your Service | |
| Unit 3 | 3 Ways to Create a Successful Blog | |
| Unit 4 | 4 Tactics to Attracting Improved Readership | |
| Unit 5 | 3 Steps to Portray Your Unique Story | |
| Unit 6 | 3 Reasons to Maintain Blog Post Consistency | |
| Unit 7 | 3 Choices to Make When Starting Your Blog | |
| Unit 8 | 5 Steps to Getting Your Blog Started | |
| Unit 9 | 12 Steps to Self-Hosting Your Blog | |
| Unit 10 | Starting a Blog Online PostTest |
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| Module 1 | 24minSales | |
| Unit 1 | 24 Minute Sales Pretest | |
| Unit 2 | Program Overview | |
| Unit 3 | Essential Sales Skills | |
| Unit 4 | Offerings Benefits | |
| Unit 5 | Segment Your Clients | |
| Unit 6 | Sales Funnel Stages | |
| Unit 7 | Gaining Prospects | |
| Unit 8 | Sales Qualifications | |
| Unit 9 | Winning Proposals | |
| Unit 10 | Closing your Sale | |
| Unit 11 | Project Management | |
| Unit 12 | 24 minute Sales Posttest |
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| Module 1 | 24 minute Accounting | |
| Unit 1 | 24 Minute Accounting Pretest | |
| Unit 2 | 24 minute Accounting Course Overview | |
| Unit 3 | Accounting Department Structure | |
| Unit 4 | Which Accounting System to Use? | |
| Unit 5 | Accounting Concepts | |
| Unit 6 | Double Entry Principle | |
| Unit 7 | Accounting Cycle | |
| Unit 8 | Chart of Accounts | |
| Unit 9 | Recognition of Revenue | |
| Unit 10 | Accounting for Inventories | |
| Unit 11 | Accounting for Fixed Assets | |
| Unit 12 | Income Statement | |
| Unit 13 | Balance Sheet | |
| Unit 14 | Auditing for your Business | |
| Unit 15 | 24 minute Accounting Posttest |
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| Module 1 | Podcast | |
| Unit 1 | Podcast PreTest | |
| Unit 2 | 3 Reasons to Utilize the Powers of Podcasting | |
| Unit 3 | 3 Different Podcasting Structures | |
| Unit 4 | 3 Approaches that will Help you Determine your Podcast Focus | |
| Unit 5 | 2 Interview Techniques that you can Utilize in your Podcast | |
| Unit 6 | 3 Unique Ways to Gain Sponsorship for your Podcast | |
| Unit 7 | 2 Benefits of Connecting your Podcast with your Other Platforms | |
| Unit 8 | 4 Ways to Increase Podcast Popularity | |
| Unit 9 | 5 Essential Podcasting Tools that you Should Know about | |
| Unit 10 | Podcast PostTest |
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| Module 1 | Teamwork | |
| Unit 1 | Teamwork PreTest | |
| Unit 2 | 5 Reasons Why Effective Teamwork is Important For All Organisations | |
| Unit 3 | 5 Steps Creating an Exceptional Effective Team Work | |
| Unit 4 | 5 Reasons Why Workforce Diversity Is Good For Business | |
| Unit 5 | 5 Essential Stages of Team Development | |
| Unit 6 | 6 Steps Building a Collaborative Team Environment | |
| Unit 7 | 7 Ways to Know the Team Is Not OK | |
| Unit 8 | Teamwork PostTest |
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| Module 1 | Business Etiquette | |
| Unit 1 | Business Etiquette Pretest | |
| Unit 2 | Professionalism at a Meeting | |
| Unit 3 | Communicating in a Meeting | |
| Unit 4 | How to Record Minutes of Meeting | |
| Unit 5 | Professional Phone Skills | |
| Unit 6 | Professionalism at the Workplace | |
| Unit 7 | How to Write an Email Professionally | |
| Unit 8 | Business Etiquette Post Test |
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Country Specific Rollouts
The countries in which we have custom program tied to government-backed initiatives can be found below
UAE SMEEP
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Saudi Arabia SMEEP
Learn More
United States SMEEP
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United Kingdom SMEEP
Learn More
India SMEEP
Learn More
Bahrain SMEEP
Learn MoreSample Program Content
Check the samples of webinars, articles, videos, downloadable templates, and other resources
that you have access to once you register.
Overview about SME Program
Join us to know more about the SME Evolution Program, how to register and how to make use of the amazing free and discounted offers.
RSVP
Digitizing your Sales
Join us to learn how to digitize your sales process to get more leads, close deals faster and skyrocket your sales revenue.
RSVP
Digitizing your Operations
Join us to learn how to automate your manual and paper-based processes in order to decrease your operation costs.
RSVP
Ultimate Digital Marketing Guide
The Ultimat Digital Marketing Guide will help you understand the digital marketing landscape...
Read more
6 Steps to Successfully Define the Scope of a Project
A well-defined project scope is a necessity to ensure the success of your project...
Read more
5 Important Reasons Why Teamwork Matters!
Being a master of one or a jack-of-all-trades in today’s world does not bring about success...
Read more4 Steps to Help in Developing your Next Innovation
5 Reasons Why Effective Teamwork is Important for all Organisations
Phishing: How to Stay Safe Online and Prevent Phishing Attacks (WFH Safely)
Special SME Offers
We have put together SME specific offers that you have access to once you register and gain points. Collect the discount coupon at the end of the relevant courses to avail special offers.
Cloud-Based Accounting Software with Setup and 1 Year Subscription
$400 USD after applying program discount
Learn More
Future job skills 20 course bundle and learning management system (LMS) dashboard
Starting at $1 per user per month
Learn More
Launch your marketing campaign to generate leads on google, facebook and others
Starting at $50 per month
Learn More
Website, Social Media, Email, Marketing Video and 1 Year Hosting
$30.00 USD per month after applying program discount
Learn MoreProgram Experts
As you learn, you gain points giving you a free one on one consulting and coaching session
with experts in the field of your choice.
Meet Our Community
The SME Evolution program was originally launched in 2010 and reached over 300,000 SMEs around the globe.
We are eager to share your story and expertise with the community.
Women Empowerment
Guidelines for Business Startups
Advice for Entrepreneurs
Kate Willoughby Success Story
Tips from Stratups
Tips from Stratups
Tips from Stratups
Contact Us
Contact us on sme@potential.com for further assistance or inquiries.
If you have any questions about the program, please check our FAQ Page
