Discover how to integrate AI into your business processes to save costs, increase revenue, and stay ahead in the future of business—free with the SME Empowerment Program.
LOGINThe SME Empowerment Program, brought to you by the Potential.org Foundation, is a global initiative designed to help SMEs and startups harness the power of AI to transform their businesses. By joining this free program, you’ll gain access to short training courses, events & live webinar sessions with industry experts, and future-ready skills to integrate AI into your processes and transform business models. Benefit from AI mentors and tools to automate workflows, book private sessions with human experts, and access exclusive partner offers and discounts. This program is your gateway to driving efficiency, cutting costs, and unlocking new revenue streams—empowering you to thrive in today’s AI-driven economy.
Embark on a transformative journey with access to cutting-edge AI resources to elevate your business.
Do you represent a startup or SME? If yes, register here. Otherwise, choose from the below options that best suit your engagement.
Join as an individual expert, mentor, coach, or lecturer to share your expertise with the community!
Join as an ExpertJoin as a VC, PE, Bank, or financing firm to identify businesses you can fund or finance!
Join as a VCJoin as a multilateral or government entity to customize the program for your community!
Join as a GovernmentJoin as a corporate sponsor to offer your solutions to businesses or to support the program!
Join as a CorporateJoin as a university or think tank to share your faculty expertise and further your research!
Join as a UniversityJoin as a chamber, incubator, co-working space, or NGO and extend the program to your community!
Join as an IncubatorModule 1 | AI for Growth: The Practical SME Guide |
Unit 1 | The AI Opportunity for SMEs |
Unit 2 | AI Readiness - Upskill Your Teams |
Unit 3 | Augmented Intelligence - Chat-Based Tools |
Unit 4 | Automating Business Processes with AI Agentic Tools |
Unit 5 | Leveraging Local LLM and Hybrid Models |
Unit 6 | Implementing AI in Your Business |
Module 1 | SMEEP |
Unit 1 | Overview about the program |
Unit 2 | Business Strategy |
Unit 3 | Innovative offer to increase sales |
Unit 4 | The online marketing campaign |
Unit 5 | Project Management |
Unit 6 | ICT setup |
Unit 7 | Company financials |
Unit 8 | Funding and Financing |
Module 1 | Online presence |
Unit 1 | Above the fold |
Unit 2 | Conveying your credibility |
Unit 3 | Your offering |
Unit 4 | Selling Online |
Unit 5 | Your branding |
Module 1 | 24minMarketing Module |
Unit 1 | Marketing Plan |
Unit 2 | Organizing your Marketing Department |
Unit 3 | Digital Marketing Plan |
Unit 4 | 5 Key Marketing Metrics that Actually Matter |
Unit 5 | Email Marketing Strategies |
Unit 6 | Social Media Results |
Unit 7 | Essential Search Engine Optimization Strategies |
Unit 8 | Content Marketing Superiority |
Unit 9 | Revenue Generation Models |
Unit 10 | 3 Quick Tips To Succeed with Inbound Marketing |
Unit 11 | 3 Tips on How to Run an Outbound Marketing Campaign |
Unit 12 | 3 Reasons on Why you Need to Podcast |
Module 1 | Virtual Job Placement |
Unit 1 | Identifying your keywords and useful information |
Unit 2 | Creating Social Media Posts |
Unit 3 | Creating Videos |
Unit 4 | Creating blog posts |
Event details will be updated soon.
2025-06-22
5:00 PM / GST - UAE time
Event details will be updated soon.
2025-04-20
5:00 PM / GST - UAE time
Event details will be updated soon.
2021-06-15
5:00 PM / GST - UAE time
Event details will be updated soon.
2021-06-08
5:00 PM / GST - UAE time
Craft detailed, professional product proposals tailored to your target audience with AI-driven insights.
Access ToolGenerate comprehensive, data-backed business plans to guide your strategy and secure funding.
Access ToolDiscover innovative and market-ready business ideas powered by AI intelligence and trend analysis.
Access ToolDevelop effective, targeted marketing strategies and action plans with the help of AI automation and analytics.
Access ToolExplore our offers for your business solution
The SME Empowerment program was originally launched in 2010 and reached over 300,000 SMEs around the globe. We are eager to share your story and expertise with the community.